National Adoption Week

Like every year, at Adoption Counts we support and celebrate National Adoption Week, which runs from 16-22 October 2023.



Modern adoption is changing and puts children's identity at the heart of the adoption journey.

This year, National Adoption Week brings together adopted people from different generations to celebrate how adoption has evolved. Hear directly from people adopted between the 1960s and 2010s about the positive impact adoption has had on them, and how adoption is changing people’s lives today...

Watch the campaign video

This emotional film brings to life the changes in modern adoption and how those adopted in more recent years have a much greater understanding of their heritage and are able to be more open about their family history and relationships.

Adoption has evolved significantly over the past 50 years. Modern adoption encourages families to explore and celebrate their family history, enabling them to form a positive sense of identity and belonging.

It’s important for adopted people to be able to celebrate their unique life stories.

Modern adoption is changing and puts children and their sense of identity at the heart of the adoption journey.

In adoption today, there is a greater emphasis on the openness of adoption, helping children understand their history and maintain connections with their birth family, when it is safe and appropriate to do so.

Ongoing relationships with birth relatives or friends can be crucial for adopted people to understand their identity.

Over the last five years, there has been a 23% decrease in the number of children being adopted. Of the 2,110 waiting to be adopted in the year 2022/2023, 60% came from groups that repeatedly face long delays. These children wait, on average, seven months longer to find a permanent home.

This National Adoption Week, prospective adopters are encouraged to come forward to help change the lives of children who are still waiting for their forever family.